Kim Kardashian's makeup brand is investigating an incident of racial discrimination at its flagship store after a white staff member reportedly threatened to have a customer deported, babe can reveal.

Kim's company, KKW Beauty, is looking into the June 30th event that left a Native American woman stunned when a white store worker allegedly asked if she was Mexican and said: "Get back in line and wait or I'll make a call and get you deported."

Nicole Johnny, an MBA student at Pepperdine University, told babe about what happened when she went to KKW Beauty's Los Angeles store with her mom and brother on Saturday night. "I was really shocked," she said. "We waited maybe an hour to get in the store. We were the last people in line and there were two security guards, one was African American and one was white."

Nicole, 28, waited her turn to be called inside, and seeing the door open and nobody in front of her, she said she took a few paces forward before the white security guard snapped: "Get back in line and wait or I'll make a call and get you deported. You're Mexican, right?"

"I felt very uncomfortable and very unwelcome," Nicole told babe. She says the other security guards noticed and let her inside with her mom and brother.

Once inside, she said she started testing makeup palettes to see which one she wanted to buy, when the white security guard came up to her and said: "If you're not going to buy anything, I need you to leave."

"I looked at him and I was like, 'are you serious?' I asked him why, because there was no-one in line waiting to come into the store, we were the last people – my mom was making a purchase!" He stepped away when a female staff member asked if she could help her find anything, but Nicole says she noticed him continuing to watch her. She didn't buy anything and then left.

"We’re there for makeup and perfume, we’re not there to be told we'll get deported," Nicole added. "It’s so insulting to say that to people of color… I’m Navajo, I’m indigenous. I had to explain myself and my cultural heritage to this guy who wanted to deport me."

Nicole messaged KKW Beauty, a makeup empire so successful it made $14 million in its first 20 minutes of existing. A rep responded to Nicole and told they would investigate the matter immediately. "We are so sorry to hear about your experience at our store," they wrote to Nicole. "We have a zero tolerance for discrimination of any kind."

Responses to "Kim Kardashian’s beauty company refuses to sell to a Navajo woman, thinks she is Mexican"

  1. Unknown says:

    Send the whites back to Europe

  2. Shame the security guard !

  3. Unknown says:

    This is so awful.
    Kim Kradashian's SHOULD BE APOLOGIZING TO This lady and her family. I would have live streamed the situation and put this company on blast. For the security guards to be so rude and disrespectful to this lady and her mother and her brother I would have never spent any kind of money I would have took my business somewhere else. But I would also made a video and made it very clearly that if she lets her employees do this to her customers why should anyone go over and spend any kind of money or the time to buy that cheap-ass makeup that is being made in China Kim Kardashian are not who the heck do you think you are.

    "To me Kim Kardashian and her family are trash I don't care how much money and power you think you have if you have people working for you like this and you don't have the common decency to apologize who the heck do you think you are if anything all you people who were in that store should get deported."

    The Native Americans were here long before anyone.

    As I continue to read this article gets me so irritated because we as American people let people do this to us this should be posted and shared with all over social media that should be shared with the Navajo Times this should be shared with the New York Times because who gives you that right to have your workers talk to the customers like this the customer is always right and this is some straight-up racist trashes Kardashian family is you guys are so fake your boobs are fake your butt fake you correctly got injected with your own body fat to make your lips look big all the people who are in the Kardashian family you people are trash trash..GOOD DAY.

    Please share.
    Let's boycott Kim Kardashian and her so-called family you people make me sick ����������������.

  4. Unknown says:

    White people I swear. Ya'll are just visitors. Remember that...!

  5. Unknown says:

    If it weren't for Native American code- talkers, you all would be speaking German or Japanese. Read a g*d* US history book. Watch the History Channel. Something!!!

    Mvskoke/Sac & Fox
    USMC Veteran

  6. Unknown says:

    All the cosmetic surgery, botox, etc can't hide the ugly that pervades from this kind of discrimination against any race or sector, Native American or otherwise. Is she not aware that her own husband and children's people suffered decades of this kind of humiliation and segregation! Attitude change and apology due or shame on you!

  7. Anonymous says:

    Navajo People - Dine' are known for their priceless art, rich culture and tradition - let us stand together to make known that white people are really dumb

  8. Unknown says:

    I'm glad I've never purchased anything with the Kardashian name on it and I never will.

  9. Unknown says:

    I have been boycotting the no-talent KarTRASHians for years ... it is time they stepped off the planet

  10. Anonymous says:

    After all that why still make a purchase. Why even support the brand to begin with.

  11. Unknown says:

    Stay natural no one would need makeup

  12. Unknown says:

    kardashians is all trash to me

  13. The kernel of this story - a company so successful it made $14 million in it's first 20 minutes of operation - is what people should remember. The Kardashians are famous for nothing but being famous - they would have been nothing more than trash when we had common sense in this country. Now they are the wealthy elite and if you think they don't revel in Trumps tax benefits to the wealthy, you are sadly mistaken. The worship of fame and money is what's wrong with this country. It is the sole agenda of the man now leading us over the edge of a cliff . . . and ya 'all are still falling for the bullshit. What the F makes the Kardashians, or the Trumps of this world so special that they are worth shelling out your very hard earned cash for? By a good drug store brand, maybe one that donates to greater causes - who knows the damn difference once it's on your face? Unless you go around telling everybody "Look at me, I'm wearing Kim Kardashian's make-up line!" If you do, I feel sorry for you.
    And quit spending your money on Trump properties and Trump retail. If you think it sets you apart, makes you better, again, I feel sorry for you.

  14. Unknown says:

    This is a Kardashian has cameras EVERYWHERE! Investigate, look at the tapes unless they were erased.

  15. Unknown says:

    Says the rep from a company who's owner follows the head white supremacists in the white house. She forgets her daughters are black.

  16. Unknown says:

    All ARE NATIVE AMERICAN: Navajo,Cherokee,Apache,Yavapai,Lima,,Commanche,Coahilla,Aztec,Inca,Mexica,Maya,BlackFoot,Lakota,Wichita,Kiowa,Kitsai,Tawakoni,Bidai,Tonkawa,Lipan,Caddo, Coahuiltecan,Carrizo,Jumanjo,Karankawa,Jemez,
    Kiowa Apache,Athapascan,
    Piro Pueblo,
    Tewa Pueblo,
    Tiwa Pueblo,
    Zuñi,many more!

  17. Chris says:

    No discrimination like this should be tolerated. That you means you folks in the comments too. Historically ALL humans were immigrants to the Americas, but nobody should be deported based on the color of their skin. The people saying all white should be deported to Europe are just as bad as this security guard. On another note, the security guard is not a reflection of Kim Kardashian or her company, she shouldnt get blasted and boycotted unless the company did not fire the employee for this.

  18. Anonymous says:

    Most of the time event security is hired outside of the brand. KKW should not be held responsible because of one person's actions. Yes they should investigate the situation but that doesnt mean that it is her or her brand's immediate fault. I'm sorry this lady had to deal with this sort of situation and I hope his company takes the proper disciplinary actions.

  19. Unknown says:

    The guard should be fired immediately, but beyond that...Why would any person patronize a Kardashian enterprise? This is certainly not the first incident of racism on their part. I'll spend my money elsewhere....

  20. Anonymous says:

    This is fukd up! Wasn't kloe wearing her hair like she wanted to be native. Bitches come to Native America and find out what it is. Won't be like Paris when Kim got Robbed. Get scalped...

  21. On her last comment - as if to say Mexicans should be deported? You need history lesson & reality check on the big picture. Ms. Native American...none be deported. Strength in unity.

  22. Unknown says:

    The name of the tribe the Spaniards Conquered...They were known as Mejicanos or Mejicas or something like that (I can't remember) ..but they were the people native to that land. When they started mixing with the Spaniards, they became Mestizos, which lead to the word being used to describe them as Mexicanos (being romanticized by the Spanish language). So yes it's origins are Indian.

  23. Unknown says:

    Im half Mexican and one quarter Native American and one quarter Irish I get to stay or do I have to leave?
    Am I white or I get deported to Mexico or Ireland?
    This racist bs needs to stop

  24. I would never desire to be a customer of these establishments, and there is no excuse for their employee's behavior. How nasty some people are when given a touch of power, they think it's time to stomp on anyone they feel they can get away with. The store owes Ms. Johnny and her family apologies and a formal public statement affirming the rights of the public not to be profiled and abused the way this family was.

  25. Unknown says:

    They should fire him immediately! They should also hire Nicole to be a representative. She's beautiful.

  26. Unknown says: a fake person...

  27. Unknown says:

    That "security" guard should be fired immediately. I'm soooooooo tired of white people. Disclaimer: I'm white.

  28. Anonymous says:

    Wow I am stunned by what happened. Can't believe all these CHUMP TRUMP SUPPORTERS ������

  29. Anonymous says:

    Saying "all white people are dumb" and "we should be deporting white people" does nothing but spread more intolerance. Do you really believe all white people are dumb? Or that the solution is to deport white people? Those of you saying those things are doing absolutely nothing but spreading the same type of hate and intolerance that the security guard did.

  30. Unknown says:

    Please, when will we accept each other?

  31. Feihu says:

    I cannot understand how an Armenian whose people have been discriminated against and massacred can think that for some reason they are better than a Navajo. That makes no sense. Especially when your land is so far away from this one and you have been given every opportunity to succeed This family is a disgrace to their adopted land to their own people and to the human race. All they have given this land is silliness and embarrassment.

  32. The security guard should be fired... This family is trash there show is trash... Who wants to pay over priced makeup that's made in another country... Even mom is a disgrace pose nude with a male after her break with Bruce Jenner's... Trash trash trash family... An apology to this lady would be the right thing to do... everyone bleeds red ppl should be judged on there color... Boycott Kardashian stores they don't deserve to have this kind of business just very disturbing racism should not be tolerated at all....

  33. Unknown says:

    I think you are beautiful!! I would be happy to talk Make up and skincare!!!

  34. Unknown says:

    So what if she was Mexican. Why is that bad? I'm sure Kim knew nothing about this incident (if it ever really happened).

  35. Unknown says:

    As a descendent of european immigrants, I really do wish this land belonged to Natives again and I wish other white people would get their heads out of their asses and show tribes the respect they deserve and act to make recompense. We go further and further away from what we need to do, but you all have the answers and thank you.

  36. Unknown says:

    But honestly, a Native queen like her is too good for that store anyway! I bet their products are made with toxins, girl, stay away!

  37. Unknown says:

    First of all it's very obvious this woman needs absolutely no beauty products. This is a perfect example or what our world has come to that so many people can get their panties in a bundle over something so ridiculous. So leave the store who gives a shit. There are so many more important things in the world going on. Yesterday they 25 year old young woman lost her life in a domestic abuse story. I find this very Petty news. Sorry not sorry

  38. Unknown says:

    I'm so sorry you had to deal with such ignorance, especially being INDIGENOUS to these lands.

  39. Unknown says:

    Wait, aren’t the Kardashian’s fro Greece or some place like that? ����
    That’s HILARIOUS �� IF that security guard hates immigrants so much maybe he shouldn’t be working for descendants of immigrants & threatening Natin Americans who have been born here

  40. Unknown says:

    so it's bad 'cause they do it to an Indigenous woman, what the hell u think a Mexican is?

  41. Maria says:

    Has she ever heard of INDIGENOUS???!

  42. Unknown says:

    Ignorance still exist. Awareness more and less of whether Indian enough!

  43. Unknown says:

    I feel angry and sad about this story.....angry because this Sister had to endured the Racism that has been plaguing our lands since the first Colonizers set foot in THE AMERICAS; and sad for our people for not knowing we are one!

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